General Electric built a grand studio building for its station KGO in 1924. The station was located on the grounds of a G.E. transformer factory at 5441 E. 14th Street in Oakland. The studio building was a two-story brick structure. On the first floor, near the entrance, was the office of the program manager, and the correspondence room. Opposite these was the reception room where visitors were welcomed. In the rear was a room containing the storage batteries as well as one containing the battery charging generators and plate supply generators for the amplifiers in the control room. The storage batteries and plate supply generators were in duplicate, assuring uninterrupted service.

After NBC purchased KGO and moved the studio operations to San Francisco, this building was renovated into office space for the factory, which continued to use it for many years, and the building was always referred to as 'The Studio Building'.